The cheerful yellow flower with a chocolate-brown center that's become a meadow staple across America. State flower of Maryland, host plant for several butterflies, and a workhorse of native plant gardens.

§ Quick facts

SizeHeight 30–90 cm (1–3 ft); flower heads 5–10 cm across
WeightN/A
LifespanPerennial; individual plants 4–5 years; reseeds readily
OrderAsterales
FamilyAsteraceae

§ Encyclopedia

Rudbeckia hirta, commonly called black-eyed Susan and yellow coneflower, is a North American flowering plant in the family Asteraceae. It grows to 1 metre tall with daisy-like yellow flower heads. There are numerous cultivars. It is toxic when ingested by cats, but was used medicinally by Native Americans. It is the state flower of Maryland.

Source: Wikipedia — Rudbeckia hirta Licensed under CC BY-SA 4.0

§ Identification

Field marks. Coarse perennial with bright yellow daisy-like flowers around dark brown-black domed centers. Hairy stems and leaves.

Similar species. Other Rudbeckia species (different size or central cone color). Sunflowers (larger, single stem).

Voice. N/A

§ Diet & behavior

Diet. N/A — photosynthesis

Behavior. Long bloom season (June–September) makes it one of the most reliable pollinator plants. Self-seeds prolifically in disturbed soil.

§ Range

Throughout the United States, originally Great Plains

§ Habitat

Prairies, meadows, roadsides, gardens, disturbed open ground

§ Threats

Generally not threatened, but local prairie loss eliminates the wider ecological context this species supports.

§ Conservation status

According to the IUCN Red List, the black-eyed susan is currently classified as Least Concern.

§ What helps

Plant native Rudbeckia in your garden. Support prairie restoration. Avoid mowing meadows during peak bloom (July–August).

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§ Further reading

§ Sources cited

  • Lady Bird Johnson Wildflower Center
  • USDA Plants Database
  • iNaturalist